Catalyst Sale Podcast – Negotiation
Many books have been written about the topic of negotiation. In this week’s episode of the Catalyst Sale podcast, Mike & Mike tackle a listener question. They share their perspective on trades, common negotiation errors, the importance of assessing value, and slowing down the process.
Whether you attend a trade show as an attendee or have a team operating a booth, you want to be deliberate about how you use your time.
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